PROJECT BRIEF

Every year, The Daily Illini releases an edition known as “Best of CU”. The purpose of this annual edition is to honor the vibrant people and places within the Champaign-Urbana community, all based on student votes.

I led the branding and voting outreach for the 2024 “Best of CU” edition. This includes the development of branding guidelines, layout design, social media posts, stickers, and printed flyers. The outcome of the design was so popular that for this edition, the managing editor decided to make it into its own separate magazine.